Clear information
Understand your options before making a decision.
Real estate on your terms®
Since 1991 Serving homeowners
428+ Alberta cities and communities
12,500+ Successful transactions
$76M+ Estimated commission savings*
Transaction count is based on Seller Direct company records. Estimated savings use the commission comparison explained in the page footer.
SELLER DIRECT
These principles shape Seller Direct and guide the information, tools and professional services you will receive from our company.
Fair and transparent pricing matters.
Every homeowner deserves meaningful choices.
Better information leads to better decisions.
Professional advice should be available when it is needed.
Confidence comes from understanding your options.
START HERE
First choose whether you are selling or buying. Then select the Alberta city or town that matters to you.
Enter the Alberta city or town where you are planning to sell.
Popular Alberta locations
No contact information is required. Explore at your own pace.
WHAT YOU’LL FIND
Explore property information, local markets, buying and selling options, and online tools relevant to your location.
Understand your options before making a decision.
Choose the approach that fits your goals and the programs available in your market.
Available when—and where—it adds value.
Property and market information tailored to your city, town or community.
Track property value, search homes and manage important steps online.
Know what you are paying for before you begin.
START LOCALLY
Explore available homes, community information, property values and selling programs for your local market.